Branding
Design Systems
Strategy
Visual Identity
The Challenge
Since its founding in 1998, Funko has become one of the most important names in collectable pop culture.
With such a cultural impact comes the need to define and evolve the Funko brand or risk being overwhelmed by the thousands of IPs that Funko curates.
To ensure consistency, maintain a strong design language, and push the brand to bigger and better heights, we’ve worked with Funko on a variety of projects—from seasonal campaigns to full-scale branding explorations.
Our work with Funko has made an impact in a variety of arenas, including on social, in integrated app stores, and through video spots.
Most importantly, we continue to support their future evolution, providing insight and experimentation into how they continue to be a meaningful presence in pop culture.
Next projects.
Pokémon Influencer Kit
Social
Visual Identity
Packaging
Xbox Series X Halo Infinite Limited Edition
Visual Identity
Packaging
Branding
